Marketing Automation

Why Marketing Automation Matters for Your Business

Mar 21 2019

In a recent webinar we held with our partner Salesfusion, we discussed the topic of Why... Read More

SugarCRM Marketing Automation Technology

What is a Customer Journey and Why is it Important?

Mar 05 2019

Forrester defines the customer journey as the series of interactions between a customer and... Read More

Marketing Automation

Inbound Marketing vs. Outbound Marketing

Nov 15 2018

The topic of having an inbound marketing vs. outbound marketing strategy might be one... Read More

Marketing Automation

Email Marketing vs Marketing Automation

Sep 26 2018

What is the difference between email marketing and marketing automation? And how do you... Read More

Marketing Automation

How Sales Users Benefit from Marketing Automation in Their CRM Platform

Jul 18 2018

The types of relationships you have with your customers are one way in which... Read More

Marketing Automation

What is Marketing Automation and How Can It Help Me?

Jun 12 2018

You’ve probably heard the word “marketing automation” thrown around quite often, but, weren’t quite... Read More

Marketing Automation

The Difference Between Google Analytics and Marketing Analytics

May 09 2018

These days, marketing is all about analytics. If knowledge is power, then there are... Read More

Marketing Automation

What Does Marketing Automation Software Do?

May 01 2018

Anyone familiar with or familiarizing themselves with marketing has probably heard of marketing automation... Read More

Marketing Automation

Why Understanding Web Traffic Doesn’t Equal Understanding What Generates Top Line Revenue

Apr 24 2018

Digital marketers occasionally lose sight of the ultimate prize: conversions. It’s easy to fixate... Read More

Marketing Automation

How Insurance Agencies Can Drive and Qualify More Leads with Marketing Automation

Dec 08 2017

How Insurance Agencies Can Drive and Qualify More Leads with Marketing Automation Email Marketing... Read More

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