Mobile CRM (Customer Relationship Management) delivers a full CRM experience on smartphones, tablets, and other internet-enabled devices. It enables sales, marketing, and customer service teams to access and manage key information in real time, wherever they are.
Why mobile CRM is important
Industry data is reflecting a trend where the mass migration of internet users from desktop to mobile devices means people now expect real-time information to be available from anywhere.
In fact, the proportion of global internet traffic coming from mobile devices grew from 0.7% in 2009 to 52.99% in 2017, and the numbers continue to grow. A CRM needs to be able to match this growth.
A mobile CRM allows users to access important business data no matter where they are. In a sense, it allows them to run their business on the go.
SugarCRM is unique in the CRM space in that Sugar comes equipped with a pretty great mobile CRM solution as a free add-on.
We found that our Sugar clients were asking for a lot of customizations and tweaks to the Sugar mobile app, which is where we came up with our enhanced Sugar mobile app, Sugar Mobile e, now available on iOS and Android OS.
Sugar Mobile Enhanced (Sugar Mobile e) by Faye Business Systems Group enhances the power of the SugarCRM Mobile App with cool new features not currently available in any other Sugar Mobile app, including geo mapping, check-in features, calendaring, SMS texting and more.
Check out our latest webinar where we do a brief demo of Sugar Mobile e, your mobile CRM solution for Sugar.
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