We invite you to join this free webcast to see host Lisa deSouza, President and CEO of our strategic partner RPM Demand, as she discusses the key to creating a holistic Demand Generation Strategy as well as implementing and running a comprehensive marketing automation system.
Attendees will come away with a solid knowledge of key concepts of marketing automation and demand generation, the current marketplace, a high level strategy and the pitfalls that most marketers encounter when utilizing a marketing automation system.
When: Thursday, May 3rd, 2012
Time: 12pm (Pacific Standard Time)
About Lisa deSouza
As a veteran marketing professional with more than 15 years’ experience in writing, media relations, community relations, event planning and project management in both the private and public sectors, Lisa deSouza is a versatile marketing and communications professional. She has written or produced almost every conceivable kind of marketing material; managed projects of national scope and outreach, and supervised a staff of diverse talents and skills. In addition, she has played a lead role in developing new business opportunities with commercial clients as well as directed a number of strategic marketing and communications campaigns in such fields as technology, healthcare, real estate, legal, and finance. Ms. deSouza currently lives and works in Los Angeles as a consultant for several respected agencies. She is also the President and Managing Partner of RPM Demand and its sister company, Redacted Media.
Will we see you there?