The CRM buying process can be reduced to a set of 10 steps that will help you pare down the field of potential solutions to a few vendors. The advantage of utilizing tools for software CRM are numerous and beneficial. They provide valuable insights across the sectors of marketing, sales and support, allowing everyone to work toward common goals. In addition to these benefits they measure results so your company can improve overall performance. Click here to read about how to make your business ready for CRM.